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What are the four liquidation options?

LiquidateNow offers four distinct approaches to help you sell your inventory, each designed to match the size, condition, and urgency of your goods. We’ll evaluate your lot and recommend the best option - or a combination - for maximum return.

🧩 Option 1: One Buyer

  • We sell your entire lot to one trusted buyer

  • Often the fastest and cleanest option

  • Best for: complete pallets, truckloads, or high-value items

  • Payout: Within 48 hours of buyer receipt


👥 Option 2: Several Buyers

  • We divide your goods into logical groups and place them with multiple buyers

  • Offers higher return than Option 1 while remaining streamlined

  • Best for: mixed lots or goods that appeal to different buyer types

  • Payout: Within 48 hours of each large lot reaching it's destination


🛒 Option 3: Hundreds of Buyers

  • We list your goods on Via Trading’s website, showroom, and email campaigns

  • Your lot is broken down into smaller pallets or cases

  • Maximizes exposure to our network of 130,000+ active wholesale buyers

  • Best for: general merchandise, shelf pulls, or customer returns

  • Payout: Weekly for all items sold the prior week


🔨 Option 4: Auction

  • Your goods are offered in a live liquidation auction hosted at our Los Angeles facility (in Lynwood, CA)

  • Typically scheduled for the first Thursday of every month

  • Bidders include walk-in buyers, often very established sellers

  • Best for: imperfect goods, mixed-condition inventory, or quick liquidation

  • Payout: The Monday after auction closes

 

💡 How we choose the right option

We’ll recommend the method - or combination of methods - that fits your inventory type, quantity, and urgency. In many cases, we may start with one approach and pivot if we see better results elsewhere.